What in the world is a Webmercial?
A Webmercial is a 30 – 60 second commercial made for your website.
Why Webmercial?
• It's Visual - People tend to look for a visual experience when surfing the web, and webmercials have an inherent appeal to audiences. Most people prefer to “see” something before they “read” something. Your audience will most likely take the time to watch a professionally produced Webmercial instead of reading through large blocks of written material.
• It’s Captivating - Webmercials hold your website visitors’ attention and entices them to stay on your website for as long as possible learning about your services in order to increase the chance of making a sale.
• It's Emotional - It adds human interaction and sets off emotional triggers that static text cannot, ultimately influencing buying decisions.
• It's On Demand - Unlike a traditional sales pitch, a Webmercial can be experienced "on-demand". Anyone interested in your product or service can view your Webmercial anytime simply by visiting your website.
• It's Cost-Effective - A Webmercial, initially produced for your website, can also be used elsewhere. Distributing the Webmercial on DVD, as a general sales tool, is one way to leverage the cost.